“Launching Percent Pledge required minimal effort while delivering immediate tangible results: our team is empowered by the ability to impact the causes that resonate with them most as individuals, and the Pledge Reports deliver transparency and deep insights into our giving. Not to mention we feel like we're making a difference!”   -Adam Siegel, CEO

InsureTech Leader Aclaimant Partners with Percent Pledge, a leading provider of Workplace Giving & Volunteering Solutions for Growing Businesses.

"One of the core foundations that Aclaimant was built on was helping people,'' said David Wald, CEO and Co-founder of Aclaimant. “Percent Pledge helps us extend that philosophy by allowing our employees to easily interact and support the charities and non-profits that are important to them and important to our company!"

The topic of volunteering has come up a lot lately with new clients, and rightfully so. Volunteering has become the "water cooler" or "softball league" that's more effective with today's talent, while simultaneously better for your business and community. It can uniquely serve two birds with one piece of bread--we don't kill anything here, and we like carbs more than stones! But, managing volunteering programs with remote, or geographically widespread, teams can be difficult. So, we wrote this to provide you best practices for connecting your increasingly geo-diverse team through volunteering.

I recently came across a feature article in the App Store, highlighting "Innovative Ways to Give Back" for consumers. Initially, given the work Percent Pledge does, I figured it was the kind of "echo-chamber" content I see on Twitter or Facebook. But then I realized that I rarely even open the App Store, let alone consume Apple News.

“SpotHero values giving back to causes that create a positive social impact, and Percent Pledge empowers our team to live that value in an exciting new way. Now our team can seamlessly support their favorite causes and further our impact on the community." - Nikki Facchini, Senior Director, People

From what we gather, CSR is the acronym "Big Giving" sent down from on high to encompass anything a company does to give back. "Big Giving" forced this acronym on us all and, now that giving back is becoming increasingly important to today's talent, companies keep asking us what CSR means! So, to preempt that question moving forward, CSR goes like this...

Percent Pledge, the premier workplace giving & volunteering solution for growing businesses recently recognized by Built In Chicago as one of "2019's Top 50 Startups to Watch," today announced several new enhancements. In addition to Percent Pledge's original giving portfolios, such as Youth & Education, they now offer customizable Company Cause Portfolios, local Cause Portfolios, and even a BYOP (Build Your Own Portfolio) feature.

Today's talent is mostly millennial--1 in 3 now, and 3 in 4 by 2030, according to Pew--and millennials are more socially-conscious than any previous generation. As employees, they expect opportunities to make the world a better place at work, and for many growing companies, this expectation initially leads to employee-led "Cares Teams."

We know this because we specialize in helping growing companies engage their teams in giving and, for many clients, this means enhancing the efforts of existing Cares Teams--or Volunteer/Culture/Fun Committees. For example, our work with SpotHero and Yello has centered around partnering with their Happy Heroes and Yello Cares teams, respectively.

Business is changing, and smart leaders are waking up to this change. Larry Fink, CEO of Blackrock, devoted his entire 2019 Letter to CEO's talking about this change. Amply titled 'Purpose & Profit,' Fink talks about how consumers have changed the business landscape, demanding that companies deliver higher levels of transparency and commitment to social good. Also, more important to our message, he talks about how today's talent is changing Business.

When it comes to implementing workplace giving, it’s easy to opt for a simple giving approach. A straightforward plan that provides an increase in basic metrics, like the amount donated or the rate of employee participation. This is often what we see before partnering with companies, and we get it -- growing companies often have overstretched 1-3 person People teams. BUT, in order to fully realize the positive power of giving (e.g. hiring better talent for less, more engage employees, and better employee retention) you must be able to track -- and display -- your total impact.